Just as in basketball, the top players on your sales team wouldn’t be able to perform their best without support players backing them up. And, according to research by consulting company McKinsey, about half of the people in top-performing sales teams are in support roles. McKinsey analyzed sales data...

Read more

How’s your pipeline? As you already know, generating high-quality leads is among your top concerns and, sometimes, toughest challenge in B2B sales. And, more than likely, you’re aware of the importance of creating content and building relationships with your customers. But if your results have been sluggish lately, take...

Read more

The B2B marketing strategies that seem to be working for you today could very well completely falter in a couple of tomorrows. With innovative technologies being introduced daily, consumers will continue to change their habits. And you don’t want to be the sales team that’s trying to catch up....

Read more

Using social media to gain traction in B2B sales doesn’t need to be limited to LinkedIn and Facebook. In our last post, we offered 3 of 5 tips to get you started on using Twitter to boost your network. With more than 300 million active monthly users, Twitter can...

Read more

When it comes to using social media for business sales, most people automatically think of LinkedIn and Facebook. If you haven’t already, consider adding Twitter to the mix. Twitter, which has more than 300 million active monthly users, can open the door to plenty of potential contacts, business insights,...

Read more

Creating webinars is a powerful way to stay ahead of the competition in B2B sales. Multiple studies have proven that webinars are effective and more companies than ever are incorporating them into their marketing campaigns. According to a survey from Demand Gen Report, 62 percent of US B2B marketers...

Read more

More than likely, you’re already familiar with most of the business-as-usual B2B sales strategies. Now it’s time to incorporate new digital strategies if you want to keep up with and surpass the competition. Sometimes change is tough; people like using the tactics they are comfortable with. However, with the...

Read more

Are you prepared for the shift from physical to digital in the B2B sales industry? According to a recent Bain & Company survey, only 12 percent of large technology or industrial companies are. Buying and selling cycles are becoming separate entities due to the large amount of information available...

Read more

It’s no surprise that each day more and more consumers of all ages are heading to the Internet to do their shopping. It’s no wonder that B2B buyers are going there too. Actually, 94 percent of B2B buyers are making their purchase decisions after doing research online, according to...

Read more
By: Brad Seaman On: April 21, 2016 In: Sales Process, Sales Training, Sales Training Tips Comments: 0

With technology upending the B2B sales industry, it’s apparent that the one trait all sales reps need is the ability to adapt. Prospective customers have gone rogue for the most part — eliminating the need for a sales rep throughout the majority of the sales process. As a survey...

Read more